NIPPON TV ANNOUNCES TWO FIRST EVER INTERNATIONAL FORMAT DEALS IN MALAYSIA,"LOVE'S IN SIGHT!" AND "HOMEROOM"

Award-winning series to be adapted by Astro and set to air across its multiple platforms

TOKYO - August 12, 2024 - Once again solidifying the company's position as one of the leading exporters of scripted formats, Nippon TV, Japan's leading multiplatform entertainment powerhouse, announced today that they have finalized a deal with Astro, Malaysia's leading content and entertainment company which has acquired the rights to Nippon TV's award-winning scripted formats Love's In Sight! (60 min. eps.) and Homeroom (60 min. eps.). Juita Viden, one of Malaysia's largest independent distributor for local and international content brokered the Malaysian adaptation deal for both formats. Astro is set to air the Malay-language version of Love's In Sight! starting August 12^th and Homeroom to follow. The announcement was made today by Sally Yamamoto, Format Licensing, Content Business, Nippon TV. Format for Homeroom

Azlin Reza Azmi, Vice President of Malay, International, Kids & On Demand, Astro, said, "We are very excited to partner Nippon TV to bring two award-winning Japanese scripted series to our Malaysian audience. Astro is constantly looking to create content based on rich characters and stories to exceed our customers' growing expectations of compelling storytelling at high production values. This partnership reflects our commitment to bringing high-quality entertainment to our customers. The upcoming series, 'Dari Mata Turun ke Hati' and 'Kelas Tahanan Cikgu Hiragi' are adaptations of hit series and will retain the core elements that have made them successful in Japan, with a local twist to resonate with our Malaysian audience. With the localisation of these series featuring fresh and prominent local talents, we aim to keep our customers engaged with more ways to watch celebrated worldwide series through relevant local context, expressions, and creativity.

"We are delighted to be announcing two first-time format deals in Malaysia for Love's In Sight! as well as Homeroom, thanks to the enthusiasm of our partners in Malaysia, Astro - which have shared our passion for these exciting adaptations," commented Yamamoto. "Love's In Sight!, based on a hit manga, vividly depicts the lives of social minorities and is full of love, laughter, and emotional moments. Homeroom, already adapted in Turkey and Thailand, is set to provoke thoughtful discussions among the Malaysian audience. With Mother now adapted in ten countries, Nippon TV will keep committing to share unique stories to the global content landscape."

ABOUT LOVE'S IN SIGHT!
Love's In Sight! is a romantic comedy and coming-of-age story for the new generation, offering a blend of laughter, tears, and occasional surprises. Based on a hit manga, this love series follows a strong-minded girl who attends a school for the blind due to her low vision. Despite her strong will, she is shy when it comes to matters of the heart until one fateful day when her life changes upon meeting a young juvenile delinquent. Because of a scar on his face, he had led a rough and lonesome life, but beneath his tough exterior, is just a pure-hearted kid. Her family is against the relationship, but their chance encounter sparks mutual understanding, independence in society, and a very unexpected romance, supported by surrounding friends who also are facing their own challenges such as gender identity and social issues.
https://www.ntv.co.jp/english/pc/2021/08/loves-in-sight.html

ABOUT HOMEROOM
Ten days before high school graduation, the teacher takes his 29 students hostage, uncovering the truth behind a classmate's unexplained suicide. In a sudden turn of events, the teacher-student dynamic becomes a criminal-hostage situation. As they confront the past they'd ignored, they're driven to discover why their classmate took their own life and why the teacher chose such a dramatic method for their final class. This series explores the chain reaction of events within ten days, showcasing individuals struggling to live. It's an unexpected and shocking school mystery, with no one graduating until the truth is revealed.
https://www.ntv.co.jp/english/pc/2018/12/mr-hiiragis-homeroom.html

ABOUT ASTRO MALAYSIA
Astro Malaysia Holdings Berhad (Astro) is Malaysia's leading content and entertainment company, serving 5.3 million homes or 66% of Malaysian TV households, 8,400 enterprises, 17.0 million weekly listeners across Astro Radio (FM and online), and 15.6 million visitors to our digital brands every month. We serve Malaysians with 3 distinct services - Astro Pay-TV, NJOI Prepaid and sooka, our own OTT for the millennials; and Astro Fibre, our own broadband service, offers greater value with its content-broadband bundles. Close to a million homes are already streaming the best of home entertainment via our Hybrid 4K UHD Ultra Box and HD Ulti Box, which can be self-installed and run on both satellite and broadband. Today, our customers enjoy streaming our local signatures, Astro Originals, live sports and the best global shows from Netflix, Disney+ Hotstar, HBO GO, iQIYI, TVBAnywhere+, beIN SPORTS CONNECT, BBC Player, Viu, ZEE5, WeTV, Qalbox by MuslimPro, and our own TV companion app Astro GO. Astro Radio, home to the country's highest-rated radio brands across all key languages, and our digital brands including AWANI, SYOK, Gempak, Xuan and Astro Ulagam, connect Malaysians to content and stories that matter. 

ABOUT NIPPON TV
Nippon TV is Japan's leading multiplatform entertainment powerhouse and ratings champion broadcaster, as well as owner of streaming giant Hulu in Japan. Over 90% of its content IP is fully owned by Nippon TV and the company has been active in bringing its content to the international market in the form of anime, ready-made programs, formats, and through co-production partnerships.