1. Reason for Acquisition

In accordance with the Company's Medium-term Management Plan (2008-2010) to promote diversity of non-broadcasting revenue sources, the Company, after considering aggressive utilization of its assets at the Kojimachi Building (former headquarters) upon the relocation of its headquarters, has decided to acquire the following land located in the vicinity of Annex buildings of the Kojimachi Building.

2. Details of Acquired Assets:

(1) Content

Land

(2) Address

5-9 Yonbancho, Chiyoda-ku, Tokyo
Lot number: 5-9 and 7-10
Acreage: 2,628.25 square meters (registered area)

(3) Cost of Acquisition

23.15 billion yen

3. Information on Company from which Assets are Acquired:

(1) Company Name

Chiyoda Yonbancho Kaihatsu TMK

(2) Address

C/O Sakura Sougou Jimusho
1-11 Kandajinboucho, Chiyoda-ku, Tokyo

(3) Representative

Akehiko Asano, Director

(4) Preference Capital

16.3 billion yen

(5) Capital Investor

Shoei Co., Ltd.: 100%
(Representative: Kenji Watanabe, CEO and President
Address: 1-2-1 Kandanishikicho, Chiyoda-ku, Tokyo)

(6) Affiliation with NTV

None

4. Acquisition Schedule:

(1) Transaction Agreement Date

December 16, 2009

(2) Actual Transaction Date (scheduled)

March 31, 2010

5. Impact on Business Results

The above transfer of shares has no effect on FY2009 results.
(Reference) Consolidated forecast of FY2009 (as of November 5, 2009) and results of FY 2008

Sales

Operating profit

Recurring profit

Net income

FY2009 Forecast
（March 31, 2010）

291,900

15,000

18,500

11,300

FY2008 Results
（March 31, 2009）

324,563

12,214

16,225

5,622