NIPPON TV FINALIZES DEAL WITH ATRESMEDIA FOR THE
SPANISH FORMAT OF ITS GLOBAL MEGA-HIT DRAMA SERIES “MOTHER”

Announcement marks eighth international deal for leading series

TOKYO, JAPAN – April 30, 2021 – Nippon TV, Japan's leading multiplatform entertainment powerhouse, announced today that Atresmedia, one of Spain’s largest media groups with an international audience of over 73 million viewers, has acquired the scripted format rights to their award-winning drama series Mother (11 x 60’) and will be remaking the series in Castilian Spanish later this year. Marking the eighth international deal for this megahit drama, the scripted format Mother has already been licensed to CJ E&M (South Korea), MF Yapim (Turkey), STB TV (Ukraine), JSL Global Media (Thailand), Radiant Pictures (China), GoPlay (Indonesia), and Incognita (France).

The announcement was made today by Ms. Mikiko Nishiyama, Managing Director of International Business Development for Nippon TV, and Ms. Mercedes Gamero, Head of Acquisitions & Sales and Managing Director, Atresmedia Cine.

“Atresmedia is a powerful production company well known for the production of Money Heist, and we are extremely pleased to be announcing this new deal with them for our beloved series Mother,” commented Nishiyama. “The poignant drama, which revolves around the universal theme of family and what it ultimately means to be a mother, continues to resonate across borders and achieve ratings success. We have found great partners in Atresmedia and we cannot wait to see their version which is certain to be well-received by the drama-loving audiences in Spain.”

“At Atresmedia we are extremely thrilled to have joined forces with our great partner Nippon TV to bring the beloved series Mother into Spanish for our audience. They will now enjoy our local adaptation of a proven success series that will captivate them for sure,” commented Gamero.
 

ABOUT MOTHER
The heroine of this drama is a woman in her mid-thirties who has apathetically lived her life without interest in romance, society or even her own life. Working as an elementary school teacher, she learns that one of her students is being abused at home. Although unable to comprehend her sudden impulse, she decides to kidnap the young, abused girl to bring up as her own. During her life on the run, she re-examines her past lifestyle and searches for her path in life. Pivotal to this drama is the word “maternal.” The heroine, who had never awakened to her own maternal side, discovers this instinct deep within herself. This drama portrays how this unexpected discovery stirs the feelings of hesitation and conflict, which help her to mature as both a woman and as a person.
https://www.ntv.co.jp/english/pc/2011/03/mother.html

ABOUT ATRESMEDIA
Atresmedia is the leading Communication Group in Spain, the only audiovisual company with key positions in all the sectors in which it operates -television, radio, internet, cinema, production for third parties and training, etc.- through its flagship brands: Antena 3, laSexta, Onda Cero, Europa FM... In this way, Atresmedia has developed its strategy in different Divisions such as Atresmedia Televisión (Antena 3, laSexta, Neox, Nova, Mega and Atreseries together with its OTT platform, ATRESplayer), Atresmedia Radio (Onda Cero, Europa FM, Melodía FM), Atresmedia Publicidad (dedicated to advertising and commercial exploitation) and Atresmedia Diversificación (activities and businesses not dependent on advertising). As part of its commitment to Corporate Responsibility, under the seal Compromiso Atresmedia, it has campaigns such as Ponle Freno, Constantes y Vitales, Objetivo Bienestar, Hazte Eco, Crea Cultura, Tolerancia Cero and Levanta la Cabeza.

ABOUT NIPPON TV
Nippon TV is Japan's leading multiplatform entertainment powerhouse and ratings champion broadcaster as well as owner of streaming giant Hulu in Japan. One of the biggest successes for the nation's finest producer of all genres of programming is the Emmy Award-winning Dragons' Den/Shark Tank, a globally successful business show format that has more than 40 versions in 186 territories across all continents of the world. Following closely are the successes of scripted formats Mother and Woman -My Life for My Children-, whose Turkish versions have become mega-hits that have gone on to air in almost 50 territories around the world, a first for a format from Japan. Mother has also been licensed to South Korea, Ukraine, Thailand, China, Indonesia and Spain, making it one of the most exported formats out of Asia. The Chinese remake of Mother won the Best Drama and Best Actress of the 2020 Best Internet Content Ranking at the 2020 Shanghai International Film＆TV Festival Shanghai Internet Summit. The company is also achieving great success with gameshow formats BLOCK OUT, an action-packed game show format that has been sold to Thailand, Indonesia, Vietnam, Spain and Holland, as well as the award-winning show Mute it!, and Sokkuri Sweets, both sold to WBITVP and produced in the Netherlands. Over 90% of its content IP is fully owned by Nippon TV, in addition to well-established businesses that span VOD/live-streaming engineering, animation/film production, fitness clubs, eSports, and android creation/digital mixed reality technology. Nippon TV is leveraging its coveted platform to revolutionize digital media in an ever-changing industry to solidify its presence and brand as a global media leader.