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Hulu Japan and Disney+ launch new bundle plan

Hulu Japan and Disney+ launch new bundle plan, bringing the best of global and Japanese entertainment to consumers

Starting July 12, the new Hulu | Disney+ Bundle will provide greater consumer choice --from Disney's beloved stories such as Frozen, Aladdin and Black Panther: Wakanda Forever to Hulu Japan's popular content from Nippon TV including The Quest, Mr. Hiiragi's Homeroom, and Rebooting.

Trailers
https://youtu.be/nUPTJjEaDRw
https://youtu.be/OINCgc2K48I

Tokyo, July 12, 2023 –The Walt Disney Company (Japan) Ltd. ("Disney Japan”) and HJ Holdings, Inc. (“HJ Holdings”) today announced the launch of a new bundle plan for Disney+ and Hulu (Japan) services, offering a breadth of global and Japanese entertainment to consumers. The new bundle will be available to consumers in Japan today.

Hulu (Japan), operated by HJ Holdings (a subsidiary of Nippon Television Network Corporation) and the SVOD platform for Nippon TV, houses on-demand viewing of popular television series from Nippon TV as well as local original content. With the new bundle, consumers can enjoy an incredible collection of branded content from Disney+, including award-winning films, animation and live-action from Disney, PIXAR, Marvel, Star Wars, National Geographic, and Star, as well as Hulu Japan's popular domestic drama series, anime, variety shows, live music and sports.

“Since its launch, Disney+ has been delivering unparalleled storytelling and unforgettable entertainment to consumers in Japan, who continue to love our iconic characters, brands and franchises,” said Carol Choi, managing director, Disney Japan. “By joining forces with Hulu Japan, we will bring high quality global and local entertainment to audiences, offering more consumer choice at an attractive value. We are confident that this bundle plan will appeal to an even broader audience in Japan.”

“We are thrilled to announce this collaboration between Hulu and Disney+, which will bring the world's best entertainment across all genres to consumers in Japan at an affordable price. This bundle will be an opportunity for Hulu Japan to evolve to an even more attractive service. We hope consumers will enjoy and take advantage of this bundled service," said Kazuo Takaya, president of HJ Holdings.

This new plan is an extension of the strategic collaboration between Disney Japan and Nippon Television Holdings, Inc. (“Nippon Television Holdings”) announced last year, which aims to leverage both companies' respective platforms to deliver global and local entertainment to more audiences.

Nippon Television Holdings president Akira Ishizawa added, “Disney is one of the world's leading entertainment companies, and has been a key business partner over the years, including broadcasting Disney films on Nippon TV's Friday Roadshow. We are pleased to expand this relationship and collaborate in the SVOD field. By leveraging the creativity and brand affinity of Disney+ and Hulu Japan, we will deliver more content that consumers want to watch”.

The new bundle plan is priced at 1,490 yen per month (tax included), 25% less than subscribing to each service individually.

About Disney+
Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select international markets, it also includes the general entertainment content brand, Star. The flagship direct-to-consumer streaming service from The Walt Disney Company, Disney+ offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With unprecedented access to Disney's long history of incredible film and television entertainment, Disney+ is also the exclusive streaming home for the newest releases from The Walt Disney Studios. For more, visit disneyplus.com, or find the Disney+ app on most mobile and connected TV devices.

About Hulu Japan
Hulu Japan is a leading online video streaming service offering movies, drama, animation and variety shows. Unlimited access to over 100,000 programs is available anytime, anywhere at a fixed monthly rate. Alongside overseas drama series premiering in Japan under “Hulu Premiere” branding and originally produced shows under “Hulu Original” branding, Hulu's wide-ranging lineup also includes on-demand viewing of catch-up episodes from popular TV series, live music streaming, and a broad range of other Hulu Japan exclusive content. An extensive live streaming service is also available, offering news from Japan, US and UK, and sports. Not only Hulu Japan members but also anyone else can enjoy access to Hulu Store, offering pay-per-view titles. At Hulu Store, you may rent or purchase recently released movies, the latest seasons of overseas drama series, and much more.

Both Hulu (Japan) and Hulu Store are available for viewing on TV, computers, smartphones and tablets connected to the internet.

About Nippon TV Holdings
Nippon Television Holdings, Inc. is a leading diversified international media organization with over 50 subsidiaries and affiliates. It became the first company to enter the commercial broadcasting business in Japan and has expanded to operate the following segments: Media Content Business, Life and Health-Related Business, and Real Estate-Related Business. Nippon Television Network Corporation (Nippon TV), ratings champion broadcaster and owner of streaming giant Hulu Japan, is the main driver of the Media Content Business segment. The Life and Health-Related Business segment's main pillar is TIPNESS Limited, which operates comprehensive fitness clubs. The Real Estate-Related Business segment generates rental and leasing income from tenants in the Shiodome and Bancho districts of Tokyo. Nippon Television Holdings, Inc. was established in October 1952 and is headquartered in Tokyo, Japan. For more information, please visit https://www.ntvhd.co.jp/english/

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